@masansuay

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María Suay is an Art Director and Graphic Designer based in Madrid, currently working at Lola. When she’s not working on visual projects, you can find her immersed in a good book or discovering the city ’s newest coffee spots.

Schedule The Sun
Find Your Summer II, Magnum

☀️ 2026
Design & Art Direction

2026
Design & Art Direction

In winter, the sun rarely appears, making each moment of light worth capturing. This year, the “Find Your Summer” platform goes beyond inviting people to chase the sun—it schedules it for them. The “Schedule the Sun” campaign, brought to life by Leslie Zhang and Da Dong, unfolds across six indoor scenes where a fleeting winter sunbeam is revealed, gently guided by the iconic Magnum silhouette.

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See to Create
Club de Creatividad, CdeC

🧸 2026
Design & Art Direction

2026
Design & Art Direction

“See to Create: A Gaze That Transforms” is the campaign for CdeC Festival 2026. It highlights the power of seeing differently—finding inspiration in everyday moments by observing, feeling, and connecting.

Through static and animated pieces, it invites audiences to look at the world with curiosity, because creativity begins with how we see.

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The Autograph
Persil and Arsenal FC

⭐️ 2025
Design & Art Direction

2025
Design & Art Direction

Persil became the unexpected “villain” in a cinematic campaign starring Bukayo Saka. Teaser-style posters amplified the drama, with seven secretly signed prints turning the outdoor into a collectible fan hunt and boosting cultural buzz.

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Scratch and Sniff
Lynx

👃🏻 2025
Design & Art Direction

2025
Design & Art Direction

Turned Lynx’s launch into a sensory experience with scratch-and-sniff outdoor and print ads. Fashion-inspired imagery attracted attention before revealing the scented interaction, creating a provocative, crafted, and memorable brand encounter.

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Sub_100, Fundación RM
Young Lions Competition, Visual Identity

⚽ 2025
Design & Art Direction

2025
Design & Art Direction

SUB_100 reframes the Foundation’s senior sports program as a team built on community and emotional well-being. Real Madrid white anchors the identity, enriched with colors from Spanish clubs to celebrate diversity and belonging within the group.

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Unwrapping Moments
Cornetto, Personal Propposal

🍦 2024
Design & Art Direction

2024
Design & Art Direction

Personal project proposing a collaboration between Cornetto and miniature artist Tanaka Tatsuya. The cone becomes a small world where different everyday moments take place. Each visual highlights how unwrapping a Cornetto can turn a simple action into a special moment.

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Rico Sanchez, Hermetismo
Music Project

💿 2024
Brand Identity

2024
Brand Identity

A visual exploration of music through contrast, using white space and dark tones to echo rhythm and intensity. Printed-and-scanned textures bring depth and tactility, shaping a branding concept built on tension, balance, and visual cadence.

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Greta
Typography Project

✍🏻 2024
Typography Design

2024
Typography Design

Greta is a Swiss-inspired typeface defined by clarity, geometry, and a refined grid system. Its forms blend modern minimalism with classical proportions inspired by Greek columns, offering a serif and sans serif that balance structure, elegance, and functionality.

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Posters
Design Project

🌳 2024